Launching the boldest consumer brands that are up on the rise.
Making work that strikes and brands that stick.
We don't believe in middle-of-the-road brands.
We help consumer brands to laser focus, challenge the normal and grow their businesses.
Define your path
Cut through the crowd, identify your loyal brand community and set a direct path to them.
Create a feeling
A visual & verbal identity that intrigues, attracts and excites. Gain long term consumers with true brand love.
Bringing it to life
From packaging to websites, create distinction at every touchpoint to help your brand grow.
Our industry-leading clients who are playing to win
Known Source luxury second hand marketplace
Elevating second hand fashion to the forefront of culture
Objective:
Founders Theo & Henry came to us wanting to solve a global problem, they wanted to close the loop on fashion and make second hand the first choice.
Outcome in the first year:
Half a million £ raised 💰
Awarded 1 year physical store space in Central London 🇬🇧
6 start-up awards 🏆
“Known Source would be nothing without our brand.”
– Theo El-Kattan, founder of Known Source.
Gerry’s & Vacay Drinks
Taking ownership of the canned cocktails space for the young and free.
Objective:
Our client came to us with products that had decent legs, but were missing solid identities. He tasked us to turn these brands around.
Outcome:
Gerry's early brand success led to our client's ability to acquire one of UK's favourite canned cocktails, Vacay 🍹
“Vacay was our second project with Studio Chong – we had to get them on Vacay because we knew just how good their work is and because of the relationship we had built together.”
– Paul Wyber, founder of Gerry’s, brand owner of Vacay.
The Public Spirit Liquour Brand
Going from ‘nice’ craft rum to the unambiguous drink for the people.
Objective:
The Public Spirit had a bit of an identity crisis, they wanted to grow the business. They had a great product distinction but didn’t know how to use it to drive consumers.
Outcome:
Grown from rum brand to spirit brand 🍸 – launched new product ranges including vodka and espresso martinis kits.
“Superb creative with a fantastic vision and know-how of how to bring a brand to life.”
– Naomi Flaherty & Olly Walker, founders of The Public Spirit.
Havana Club Rum
Winning over the next generation of rum drinkers.
Objective:
Havana Club was falling behind in times with their millennial audience and wanted a refresh that would make them culturally relevant again.
Outcome:
Uptake by all global markets.
Converted into one of the largest growing rum brands globally 🔥
McMiller Toys & Games
Creating toys and games for the responsibly immature.
Objective:
McMiller’s ambition is to grow into a household name in the toy and game industry, but first they needed a brand that could lead them there.
Outcome:
Ultimate confidence in their brand which has increased brand awareness and collaboration on new projects 👀
“We knew from their previous work that we'd get something fun and unlike anything else in the toy and game industry, but what we didn't realise is that it would also give us more confidence in ourselves and our vision.”
– David McGranaghan, founder of McMiller.
